e-commerce SEO:A Complete Guide to Boost Your Online Store’s Visibility

what is e-commerce SEO? E-commerce SEO involves optimizing various elements of your online store to make it more search-engine friendly. This includes optimizing product pages, category pages, navigation, site architecture, and more. The goal is to help search engines like Google understand your website’s content better, making it easier for them to crawl and index […]

Local SEO to increase customers and store sales

increase sales with LOCAL SEO

What is Local SEO? Local SEO stands for Local Search Engine Optimization and is a Digital Marketing strategy to promote businesses that have a physical location or serve a geographic area.It means that when a potential customer searches for a service or product online for a specific geographic region,It will show all businesses that match […]

Fashion Pre-Owned Market

Fast Fashion brands officially testing Pre-owned markets. In the last couple of years, we have seen the growth of movements and initiatives to reduce waste and impact on the environment as a result of fast fashion and high consumption.One of the results was independent digital markets where people could put their unused clothes and accessories […]

Short and cheap!! The new traveling trend for 2023?

Energy and prices of goods are increasing daily, and it has an impact on businesses’ and families’ financials. Businesses with higher costs tend to increase selling pricesand families try to cut expenses. How will all this roll in the traveling and hospitality business? What is Trivago reporting? Having this scenario well clear, Trivago already addressed […]


Why do we need to segment the market or our client base for sales or marketing? The obvious reason is, that they have worked on different price tags, business volumes, or distinct business areas… Right, but what other advantages can we get from this approach? Market segmentation means that we are grouping people or companies […]

Customer Retention

client retention

In this article, we are going to give you info that will make you understand the power of client retention and some tips on how to make it happen!! Obviously, you don’t have to choose between these two options, but here are a few facts that will make you think twice before putting all your […]

Inbound Marketing

That’s one of the goals of any brand, to make their customers enlighten with their services, culture, and knowledge so they can spread the message to others.The recommendation of a friend is a very powerful marketing tool…if you have it, USE IT!!!But to achieve this, there is a long road ahead.One of the ways to […]

Network better with digital marketing

Networking.. the art of creating points of contact that help us to keep the boat sailing in smooth waters. Despite being a point-to-point approach, if well taken care of, each of these points can bear fruit or speed up processes and tasks. How can marketing take networking to another level? We see it as a facilitator. […]